Top Story Studios

Commercials & advertising

Make every
second count.

An opening that earns attention. A story that makes your message matter. A clear reason to take the next step.

Commercials and video ads, from the first creative idea to versions for broadcast, digital and social.

Talk about your campaign
Selected work / Conservancy of Southwest FloridaEducation commercial
A Conservancy team member walking through a wooded trail, with a nature-center web address on screen.Watch the commercial0:28
A short invitation to explore, learn and connect with nature.Top Story Studios / Commercial production

One clear message

Give people
a reason to care.

A great commercial starts with what matters to the person watching. What do they need to understand, feel or do?

We shape the concept, script and visual approach around that answer, so every shot has a purpose.

  1. 01 / The opening

    Make someone look.

    A strong image, a human moment or a question that feels relevant.

  2. 02 / The story

    Show why it matters.

    The people, place, product or purpose behind your message.

  3. 03 / The next step

    Leave a clear invitation.

    Visit. Discover. Join. Give. Decide what you want the audience to do next.

Think beyond a single edit

One campaign.
More ways to connect.

A widescreen film and a vertical social edit ask different things of a story. Plan the placements early, and the production can capture what each version needs.

A Beep-branded vehicle with buildings and palm trees reflected in its windows.Watch brand film1:17

Brand film / Beep

Room for the bigger picture.

Beep × VW MOIA brings people, vehicles and a mobility story together. A longer film gives a campaign room to explain the idea.

A Beep vehicle parked outside a glass-fronted buildingWatch social edit0:18

Vertical social / Beep

A quick way in.

A short vertical sizzle introduces the vehicles in a format made for the feed.

Build the delivery plan around your channels

Broadcast spots Digital video ads Vertical social edits Campaign landing pages

Lengths, aspect ratios, captions, graphics and delivery specifications are agreed with your team before production.

From brief to delivery

A strong idea.
A considered production.

Your audience, campaign goal, placements and launch date give the project its shape. We agree on the scope and review points before the cameras roll.

  1. 01

    Define the brief.

    Get clear on the message, audience, intended action and places the ad will appear.

  2. 02

    Shape the concept.

    Develop the script, visual direction, locations and people needed to tell the story.

  3. 03

    Make the footage.

    Film the scenes, performances, interviews and details the approved creative calls for.

  4. 04

    Finish for each screen.

    Edit, review and prepare the agreed versions, with sound, graphics and captions.

Let’s make it happen

What should your
next ad make possible?

Tell Jamie what you’re promoting, who you need to reach and when the campaign goes live.

Plan your commercial